Senior Marketing Analyst Jobs in München gesucht - gefunden!

Entwicklung und Umsetzung konkreter Maßnahmen zur Steuerung und Optimierung von Business-, Marketing- und Kampagnenperformance. Einsatz moderner KI- und Advanced-Analytics-Methoden zur Identifikation von Potenzialen, Mustern und relevanten Treibern im Kunden- und Marktverhalten. Analyse und Optimierung der Performance relevanter Traffic-Kanäle (SEA, SEO, GEO, Social, TV etc.) entlang des Funnels bis zum Abschluss und/oder Call unter Berücksichtigung vom eingesetzten Budget sowie relevanten Einflussfaktoren (z.B. ...

Build trusted relationships with C-level executives and senior stakeholders at banks and banking service providers. Identify, qualify, and shape AI opportunities, from lighthouse engagements to AI-native transformation programs. Translate banking challenges into compelling AI business cases, value propositions, and transformation roadmaps. ...

This role combines executive engagement, opportunity shaping, and strategic positioning of next-generation AI solutions, while serving as a visible voice on AI innovation and transformation for insurance clients and internal stakeholders. Aufgaben Key Responsibilities: Own and execute the AI go-to-market strategy for the Insurance Vertical across the DACH region, spanning insurers, reinsurers, brokers, and insurance service providers in Germany, Austria, and Switzerland. Build and maintain C-level and senior executive relationships across strategic DACH insurance accounts. ...